How Retailers Use Sustainability and Modern Marketing to Drive Brand Loyalty
Hyper personalization, seamless omnichannel shopping, and in-store experiences lay the foundation for a loyal customer base and deliver growth and profitability.
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SAP Customer Experience Helps Marketing and Sales Teams Win Together
The new account engagement option helps businesses solve challenges and eliminate barriers within their organization.
Omnichannel Insights for Marketing Decision Support
An old adage goes like this: 50% of the money spent on marketing programs is wasted. But which 50%? That question can finally be answered…
SAP SE Extends Executive Board: Julia White Joins as Chief Marketing and Solutions Officer, Scott Russell Takes Over Customer Success
WALLDORF — White and Russell join the Executive Board to help continue SAP’s strategic direction.
CELUM Content Collaboration: An Ideal Marketing Solution for a Virtual World
If ever there was a time when the marketing world needed a dynamic, collaborative content solution, it is now — and not only because so…
SAP Recognized as a Leader in Gartner’s Magic Quadrant for Multichannel Marketing Hubs for SAP Marketing Cloud
WALLDORF — SAP has been recognized as a leader in the Magic Quadrant for Multichannel Marketing Hubs.
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